About Jerry & Sondra 2017-07-21T13:14:47+00:00
Jerry and Sondra

The Success Coaches

Our mission is to help portrait and wedding photographers create a Freedom Based Lifestyle using their business as a means to achieve it. In the past 25 years, we’ve worked with photographers from around the world who want to build a stronger business and create the life they desire for themselves and their family. We do this by working through our Focal Points for Success and helping our clients define their goals and develop their perfect business model. We are coaches, motivators, drill sergeants, strategists, instructors and trusted friends to our clients.

Jerry’s Freedom Based Lifestyle

Some of my highlights

I do what I do because I love helping people reach their full potential even if they don’t realize what that is. I do what I do because I enjoy conversation with positive people. I do what I do because I feel that people in general have gotten too complacent and too comfortable with the status quo. I do what I do to help lead a revolution of excellence and a Freedom Based Lifestyle!
My mission is to make life a bit happier for everyone I come into contact with. I want to help others find THEIR definition of success and then play a role in them living their life by their definition. I want all those who want one to have a Freedom Based Lifestyle.
  • I believe in God
  • I believe in Jesus
  • I believe in Karma
  • I believe the three are connected
  • I believe that everyone is created equal
  • I believe that women are smarter than men
  • I believe that if I help my clients get what they want, I’ll get what I want
  • I believe that we all deserve to live Freedom Based Lives
  • I believe that respect should be earned not given
  • I believe that we’re never given a dream without being given the means to make it come true
  • I believe in love
  • I believe in the power of imagination
  • I believe that dogs can see our souls and know who we really are
  • I believe in being spiritual, NOT religious
  • I believe in America even though it’s really screwed up
  • Disney and all things Disney
  • Hopewell Baptist Church
  • Cruises
  • Adventure
  • Roads never traveled
  • Magazines
  • Old neon
  • Fender guitars
  • All things surf – especially 50’s & 60’s (No, I’ve never surfed!)
  • Sushi
  • Old sci-fi movies
  • Great pizza
  • Walking on the beach
  • Books
  • Old radio shows
  • My Ipad
  • Excellence
  • Dogs
  • Navel oranges
  • Mangos with allspice
  • Teddy, Billy and the gang
  • Thai food
  • Shopping/Buying
  • 1st day of vacation
  • Week before vacation
  • Vacation
  • Going fast
  • Cameras
  • Pudding in a cloud
  • Being near the ocean
  • Motivated clients
  • The Cayman Islands
  • Positive people
  • Key West
  • The drive to Key West
  • My jeep
  • The Buffalo Sabres
  • Lobster
  • Minor league hockey
  • MMA
  • Playing guitar in a band
  • Soup
  • Racquetball
  • Pre 1970 bumper cars
  • Malls
  • Tommy Bahama
  • Tattoos
  • Little Steven’s Underground Garage
  • Pandora
  • Aruba
  • Retro
  • B&W photography
  • New fragrances
  • Linen shirts
  • Lucky Brand t-shirts
  • 3 hour dinners with great conversation
  • Harley – Triumph – Indian bikes
  • Cupcakes
  • 1949 – 1969 American cars
  • Verner’s ginger ale
  • Summer nights
  • Hot tubs
  • Scuba diving and snorkeling
  • Passionate people
  • Jimmy Buffet books
  • Music – NOT top 40!
  • Playing guitar for me
  • Chess
  • VERY long showers – shower gel
  • NY City
  • Havana Club rum
  • The Vegas Strip at night
  • Summertime
  • Club sandwiches
  • Film noir
  • Conch Republic in Key West
  • Sunsets
  • Drive-ins
  • Blimp rides
  • Owning nice shoes
  • Confidence
  • Popcorn
  • Burlesque and sideshows from the 50’s
  • Swimming pools
  • Soft leather jackets
  • Best friends, Julio and Cheri
  • Driving with the top down
  • Bacon
  • Romance
  • Thunderstorms
  • Christmas
  • Jack White’s attitude as an artist
  • Hebrew National hot dogs – grilled w/hot sauce
  • Maxwell the Geico Pig
  • Starbucks (Even though I don’t drink ANY other coffee)
  • The North Pole

Sondra’s Freedom Based Lifestyle

Some of my highlights

I do what I do because I love seeing people happy. Helping them to define the goals that are most important to them and then, achieving those goals is the best feeling. When someone realizes that they have accomplished a goal, they get this really wonderful look of surprise mixed with satisfaction and that is an incredible moment for me. Knowing we’ve worked through the challenges and come out on top spurs me on to the next goal. I never take for granted the gift my clients give me – that’s the gift of doing what I love to do.
My mission is to make life happier for those around me. Through my work and my every day dealings, I strive to be friendly, helpful and supportive to everyone I meet.
  • I believe in a higher power.
  • I believe in love.
  • I believe everyone should have a chance to be who they want to be.
  • I believe that what you put out there is what you get back.
  • I believe that dogs, like children, are perfect until someone messes them up.
  • I believe there are angels among us.
  • I believe if it’s not fun – don’t do it.
  • I believe that good will triumph over evil.
  • Chocolate
  • Julio and Cheri
  • Riding horses
  • Starbucks –the coffee and the company
  • Flowers
  • Classical music
  • Raspberries
  • Purple – the color
  • Trucks
  • Perfume
  • Coke – the classic – not diet
  • MMA
  • Ice skating – though I can’t skate
  • Cruises
  • Bacon – chocolate covered makes it even better
  • Puppy kisses
  • Boots
  • Pasta
  • Hugs
  • A clean house
  • Toasting marshmallows
  • Tequila
  • Wendy
  • Lilac bushes
  • The beach
  • Cayman Brac
  • Dark chocolate!!
  • All things Christmas
  • Reading
  • Spending time with friends
  • Driving horses
  • Romance
  • Country Music
  • American Ninja Warriors
  • The Container Store – I can spend hours there
  • Getting and sending handwritten notes and cards
  • Scuba diving
  • Did I say chocolate!
  • Rum
  • Holding hands
  • Cruising with clients
  • Bracelets
  • Downhill skiing
  • Tropical fish
  • Seeing my nephew graduate
  • Lobster
  • All things horses – did I mention horses before?
  • Being silly
  • The Ritz Carlton
  • Being feminine AND strong at the same time
  • Balloons
  • Fresh baked chocolate chip cookies on a rainy day (I actually like fresh baked chocolate chip cookies any time)
  • Gloves
  • A guy in a pair of nice fitting jeans
  • Chick flicks
  • Broadway musicals
  • Rubbing puppy tummies
  • Wind chimes
  • Peaches
  • Modern Family
  • Ice cream cones
  • Anything to do with organizing stuff
  • Exercise – to be fair – this is a love/hate relationship
  • Agatha Christie stories
  • Hugging my horses